HNCOK Co. was founded by Bria Mallory-Whitmore, a native from Philadelphia,Pennsylvania. The company was started to showcase the Founders distinctive taste of style ranging from sneakers, clothes and many more. Bria wants to spread this uniqueness to the rest of the world through exceptional and innovative products. The message that HNCOK promotes is “Create Your Identity”. Hncok perpetuates a society full of innovators that’s willing to Create an identity through distinctive taste in style.